“You can’t feel the heat until you hold your hand over the flame.
You have to cross the line just to remember where it lays.” – Rise Against
The ambitious economist Jennifer Sattler (M.Sc. Business Administration) brings her eye for detail and the joy of analysing data to the ISM team. During her studies, she discovered her affinity for market research early on and focused mainly on the quantitative area of marketing. For example, she accompanied an empirical project for university marketing at the Justus Liebig University in Gießen and gained additional expertise as a student assistant at the Chair of Marketing and Sales Management. Thematically, her interest is in the beauty and FMCG industry and she supports the internal data evaluation of ISM with her analytical way of thinking.
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