How to shine in a rapidly changing industry?

Everyone talks about the future of market research. New ways of client-agency cooperation, the thrills of digitalisation, data science and artificial intelligence and new mix or “crossover” approaches to get closer to the consumer for better insights: The industry innovates
rapidly. We will show a blend of best practice cases and listen to the experience of researchers defining the path to the future with their daily work. Join us for some exiting presentations and a vivid discussion.

University of Applied Sciences Pforzheim
15th of November, 11:00 to 16:00
W2.2.01 (Aquarium)


Language: Most presentations and discussion will be in German

Registration: Please note that this event is open for students at Hochschule Pforzheim and interested students from other universities.