Representing ESOMAR in Germany

We are happy to announce that Prof. Dirk Frank will be joint country representative for ESOMAR in Germany from February 2017 onwards together with Christoph Welter, Managing Partner at Point-Blank International.

Dirk’s goal in supporting ESOMAR in Germany is to help finding the right balance between the fascinating new research options currently emerging and the solidity and scientific foundation our profession needs to survive and even grow in the future. In addition, he aims to continue the work Joachim has started with Christoph to connect with German academia and try to motivate young students and professionals to join and strengthen ESOMAR as the major industry platform for communication, quality standards and source of inspiration.

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